Journal of Experiences

#Local SEO

SEO today and tomorrow: Italian companies and listening to people

SEO is now an obligatory step in marketing. Importance of being visible on search engines, challenges of corporate education, and future trends.

6' reading time

in Marketing with Experiences

Digital marketing: what awaits us in the next 5 years

The digital marketing of the next 5 years: from artificial intelligence to personalization, here's how companies will increase their online visibility.

11' reading time

TAG: eye tracking usability test experience design product and service design retail analysis qualitative research antropological marketing The Sixth W approach user testing SEO UX and UI CRO digital marketing

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Involvement and brand perception Psycho-physiological measurements
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Opinions and attitudes Interviews and ethnographic research
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