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eye tracking
usability test
experience design
product and service design
retail analysis
qualitative research
antropological marketing
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user testing
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Valeria Pompili
The Sixth W
TSW manifesto
With is The Sixth W
With people
Mixed methods approach
Within and “without” experiences
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Laboratories
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Research into Experiences
Usability and ergonomics
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Design for Experiences
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Graphic and content design
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Marketing with Experiences
Visibility and search paths
Measurements and relevance
Content and relationships
Overview
Online Surveys
After the Google Core Update: SEO positioning to come
Labs as places of experience: designing with people
We measure people's emotional involvement
Open Places: our research on the brand experience in the Spirits world
In-store experience evolution: our research for KIKO Milano
The value of time in User Experience
Brands that make their voices heard (and know how to listen)
Sound Information Architecture: the case of the Sirens for Acqua Alta in Venice
Data analysis and privacy: the balance in analytics cookies
When Technology Block Becomes an Invitation to Human Listening
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Valeria Pompili
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Marketing with Experiences
Social selling on LinkedIn: how to use Sales Navigator
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Marketing with Experiences
Pinterest towards Social Commerce: the collaboration with Amazon
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