TSW with Banca Progetto: promoting Conto Key on TV, print and digital
TSW with Banca Progetto for the positioning of Conto Key on the savings market, with a complete marketing strategy and data analysis.
2' reading time
Surfing the waves of communication
How to recognize and promote good information? Here are the essential elements to combat online misinformation.
2' reading time
Words matter, but it’s the tone of voice that creates authentic connections
The importance of a tone of voice adapted to different marketing communication channels, to establish meaningful connections with the public.
1' reading time
Storytelling: the art of telling your own story
Storytelling transforms the brand into an immersive experience. Creating empathy with the story and communicating complex ideas is possible.
2' reading time
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