The Nudge in the Decision Making process
How to encourage the choices of consumers, and more generally of people? Nudging and gentle push can help us. Anteprima in modalità mobileAnteprima in modalità desktop
4' reading time
Retail transformation and Customer Experience optimization
What are the transformations in retail and in which way companies can optimize their customer experience?
3' reading time
TAG: user testing SEO UX and UI CRO digital marketing eye tracking usability test experience design product and service design retail analysis qualitative research antropological marketing The Sixth W approach