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Andrea Nava
The Sixth W
TSW manifesto
With is The Sixth W
With people
Mixed methods approach
Within and “without” experiences
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Research into Experiences
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Marketing with Experiences
Visibility and search paths
Measurements and relevance
Content and relationships
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Online Surveys
De’Longhi: the usability test in people's homes
Woolrich, between brand perception and physical experience
Screen size as a variable for designing better experiences with people
TSW partner of Laborability: listening to people, inside and outside of companies
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Andrea Nava
Andrea Nava
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Marketing with Experiences
News at Google
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Marketing with Experiences
From data to people: the importance of Data Strategy
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