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Lorena Piai
The Sixth W
TSW manifesto
With is The Sixth W
With people
Mixed methods approach
Within and “without” experiences
Listening places
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Research into Experiences
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Design for Experiences
Information architecture
User experience and user interface
Graphic and content design
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Marketing with Experiences
Visibility and search paths
Measurements and relevance
Content and relationships
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Online Surveys
Words matter, but it's the tone of voice that creates authentic…
Creating lasting connections with Emotional Design
The importance of brand association and listening in design
TV commercials and analysis of psychophysiological responses
The role of listening in the development of a Minimum Viable…
Instagram launches Threads, the new social network
Rapid prototyping: a tool to engage people
Visual perception in co-design: an approach based on listening
Mouseflow, usability tests and the importance of listening to people
The importance of content strategy to offer personalized and relevant experiences
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Lorena Piai
Lorena Piai
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Realizing a multilingual and multi-country SEO with people
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