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Lorena Piai
The Sixth W
TSW manifesto
With is The Sixth W
With people
Mixed methods approach
Within and “without” experiences
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Research into Experiences
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Design for Experiences
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Marketing with Experiences
Visibility and search paths
Measurements and relevance
Content and relationships
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Online Surveys
Sound branding: the experience that passes through sound
The role of ChatGPT in designing valuable experiences
Why listening to people makes the difference in business
How brand perception changes depending on cognitive load and emotional intensity…
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Lorena Piai
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Marketing with Experiences
SEO: What is Search Engine Optimization and how does it work?
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Realizing a multilingual and multi-country SEO with people
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