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Alessandro D'Annibale
The Sixth W
TSW manifesto
With is The Sixth W
With people
Mixed methods approach
Within and “without” experiences
Listening places
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Laboratories of Experiences
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Overview
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Overview
Design for Experiences
Information architecture
User experience and user interface
Graphic and content design
Overview
Marketing with Experiences
Visibility and search paths
Measurements and relevance
Content and relationships
Overview
Online Surveys
User experience improved by empathic-adaptive UX design
Building trust through privacy and cookie management
How to Filter Cookiebot Traffic and Exclude It from GA4 to Listen to Real…
TSW with Old Wild West: we co-design the new digital strategy, starting from social…
Privacy and personal data: when consent creates value
After the Google Core Update: SEO positioning to come
Labs as places of experience: designing with people
We measure people's emotional involvement
Open Places: our research on the brand experience in the Spirits world
In-store experience evolution: our research for KIKO Milano
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Alessandro D'Annibale
Alessandro D'Annibale
in
Design for Experiences
Customer Experience and Fashion e-commerce: also large luxury brands choose the point of view of people
in
Design for Experiences
How to organize information and create value with people: Luca Rosati talks about it in TSW
in
Research into Experiences
We enhance experiences by listening: the TSW approach
in
Experiences in our projects
TSW and Nexi – improving user experience across all touchpoints (web, apps, and POS)
in
Marketing with Experiences
2018 tips: what it means to start from the experience of people
Related articles:
in
Design for Experiences
User experience improved by empathic-adaptive UX design
in
Marketing with Experiences
Building trust through privacy and cookie management
in
Experiences in our projects
TSW with Old Wild West:
we co-design the new digital strategy, starting from social channels
in
Marketing with Experiences
Privacy and personal data: when consent creates value
in
Marketing with Experiences
After the Google Core Update: SEO positioning to come
in
Laboratories of Experiences
Labs as places of experience: designing with people
in
Laboratories of Experiences
We measure people’s emotional involvement
in
Experiences in our projects
Open Places: our research on the brand experience in the Spirits world