TSW with De Longhi: Experience Design at the core of User Journey
Find out how we apply experience design to help De Longhi improve the daily experiences of end customers.
3' reading time
Proximity Marketing: why it is so important for Digital Marketing
The fifth P, Proximity, of Proximity Marketing, now an essential tool for Digital Marketing and Shopping Experience.
4' reading time
Customer Journey Map: qualitative research to understand people’s journey, and their moments of true
Customer Journey Map, tool for doing qualitative research and defining the overall user experience; identify the moments of true.
3' reading time
TAG: SEO UX and UI CRO digital marketing eye tracking usability test experience design product and service design retail analysis qualitative research antropological marketing The Sixth W approach user testing