#social media

Since 2020, we have been working with Poltrona Frau on a project that combines visibility, strategic data analysis, and digital expertise to build a coherent, evolving, and relevant online presence across the brand's various markets and touchpoints.

Social listening today goes beyond monitoring: listening to online conversations allows you to guide strategic decisions, improve processes, and respond to people's real needs.

TSW Pet Food Observatory: we listen to pet parents and analyze how LLMs influence choices, to transform real needs and conversations into actionable insights and clearer, more credible, and useful experiences.

With the arrival of TikTok Shop, businesses and creators can sell online by combining entertainment and shopping in one platform.

TSW with Old Wild West, new digital strategy with focus on listening and customer engagement for authentic and shared experiences.

TSW explores the connection between quality and brand in the Spirits sector, revealing how perceptions influence the choices of bartenders and consumers.

Discover how verbal identity makes a brand unique, communicating values and engaging the public with consistency and authenticity.

How SEO has evolved from a ranking technique to an authentic form of marketing, putting user experience and content quality at the center.

Language and word choice can evoke emotions, build meaningful relationships, and turn communication into a memorable experience.

Recognize and manage the impact of bots on website traffic data. Ensure accuracy of metrics and reliability of strategic decisions.

How to maximize the potential of targeting with Customer Match on Google Ads and bring customers closer to your brand in a targeted and personalized way.

Discover the potential of a photo shoot for a social campaign and how it can improve the relationship between your brand and people.

How the interaction between social networks and artificial intelligence (AI) is redefining the landscape of digital communication.

How the strategic partnership with TSW has allowed the European Institute of Design to work effectively on its digital success.

Social media management is essential for the growth of a company in brand awareness, public involvement, increased site traffic and sales.

The challenge of personalized online advertising, while respecting privacy. User preferences and non-intrusive strategies.