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Ilaria Bevilacqua
The Sixth W
TSW manifesto
With is The Sixth W
With people
Mixed methods approach
Within and “without” experiences
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Creating a business and communication strategy with people: the case of Pianca
TSW with Salone del Mobile: how SEO, Digital Analytics and sensory research improve the quality of customer experience
How to improve a product through people's experiences and neurosciences: TSW at the Salone del Mobile 2022
Usability test and listening with Juventus: when a "great experience" equals "hospitality"
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Ilaria Bevilacqua
Ilaria Bevilacqua
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Design for Experiences
Software development and User Experience: a listening approach
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What is user experience?
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Usability test: what it really is and why it has nothing to do with contingent use, but with people’s experiences.
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Cognitive load, user experience and survey methods
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Experiences in our projects
Improving the experience of using household appliances through listening: the usability test of the Haier Europe App
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Experiences in our projects
TSW with De Longhi: Experience Design at the core of User Journey
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Brand Identity Design according to TSW: an approach based on listening, Co-Design and archetypes
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Sky and TSW: innovating the customer experience
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TSW and Widiba: an online bank that grew from listening