SEO Copywriting: what is it
How to place your content on search engines? Here is a little guide to SEO Copywriting and SEO-driven writing techniques.
4' reading time
Branded Content and Branded Entertainment: the case of Digital Visual Novels created with Despar
Branded Content and Branded Entertainment for the storytelling of Despar, through the Digital Visual Novels on Instagram.
5' reading time
Digital Copywriting: the meaning, the importance of words in a world that speaks in images
Words, with their meaning, influence everything. A right choice of words creates a specific sensation and perception.
5' reading time
Dialogue and simplicity: Ulss 2 and information in the days of Covid-19
TSW collaborates with Ulss 2 Marca trevigiana in realizing contents about health information for the company Facebook page.
4' reading time
How Ulss 2 Marca trevigiana communicates effectively with people on Facebook
Ulss 2 with TSW gave birth to a real case of co-creation of the editorial strategy, in which the company involved people asking them what the most interesting topics were.
4' reading time
Content marketing: why is it more valuable if it is done with people?
The planning of content with people is a fundamental step to ensure that companies can rediscover their original goal: to succeed in generate value for the people who come to them.
2' reading time
From earned media to social media exit
A brief excursus of how in this last decade we have gone from the hangover for the ... to the cancellation from ... so-called “social”.
5' reading time