#With

Each of us today is connected daily in various stories in episodes, in life, and on the screen, from which a fusion between being a virtual protagonist and being a real protagonist, in a perceptive amalgam that we set at will, giving dynamism to the line of demarcation beyond which one comes into play.

With the Sixth W approach, TSW creates simple, natural, rewarding, and therefore, as the Slow Food founder Carlo Petrini says, more good, clean and fai experiences.

Sky and TSW: a partnership that began in 2017 with the goal of innovating customer experience in order to satisfy the needs and desires of people.

The 5 W rule today has a new element, which is fundamental for us: the WITH. A notion of togetherness that is the basis of the deep motivations of many of our practices.

Testiamo e miglioriamo le esperienze con le persone, non solo “per” le persone. Lavoriamo con le aziende, non solo “per” le aziende.

People and data: how Digital Strategy improves user life. Reality is increasingly linked to the data lurking in our smallest daily actions, and to the precious information that they reveal to us.

From the union of Marketing and Anthropology, a new approach is born that puts people at the center and allows us to analyze their needs and desires.

Can we know what do people feel when they interact with brands? The answer is yes and we describe that on our new TSW XP Lab website.

After 22 years waiting, Leonardo Di Caprio finally wins the Oscar. But what does his facial expression say? An emotion analysis.

What kind of variables influence our choices? The context and the way in which information is presented are important, but emotions are significant too.